Selling electronics and technology products online

Useful data and considerations for tech brands' sales strategies

Consumer electronics products account for more than 72% of e-commerce sales

Globally, the industry represents one of the most established markets, with total global sales of $837.2 billion. (Source: statist)

The sector is growing at a rate of 14.6 percent annually

Revenues continue to grow, projecting toward an impressive $1,346.7 billion by 2027. (Source: Statista)

15 million dollars estimated revenue by 2027

With an estimated 8 percent growth rate, Italy takes a prominent position in the ranking of European markets. (Source: Statista)

Tech products, the most bought online

Computer and electronics items account for 29% of online purchases in Italy (source: Politecnico Milano)

The Tech sector is the second largest in Italy in terms of online sales.

In 2024, e-commerce tech produced $10.71billion right after fashion, which closed with $15.02billion (Source: Wearesocial)

Positive growth in 2024 with +11.4 percent

Electronics recorded 11.4 percent growth in 2024 over the previous year. (Source: Wearesocial).

Our channels

Find out how to multiply your success

A constantly growing and evolving list of channels to expand your business internationally

With 235 million products, 304 million registered users in more than 180 countries, Amazon is the e-commerce par excellence and the most valuable brand in the world.

Ranked among the 25 most visited sites in the world, Ebay operates in 26 countries and houses within it 1 billion products from a variety of categories, including fashion, furniture and technology.

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3 different models for selling fashion products on online marketplaces

Presiding over e-tailers is a great opportunity to reach millions of potential customers who already routinely buy online. To sell clothing, shoes and accessories on Amazon, Zalando and marketplaces each brand can adopt 3 different sales models.

Vendor (Wholesale)