Guides and insights for planning the most useful online sales strategies for your brand

Selling on marketplaces: free resources

Yocabe professional guides • 15 Jan 2025

Guide 5 Marketplace strategies: boost sales internationally

Yocabe professional guides • 18 Nov 2025

Marketplace Map 2025: analysis of global marketplaces with a focus on the fashion sector

Yocabe professional guides • 28 Feb 2024

Guide see on marketplaces: the 28 mistakes to avoid

Yocabe professional guides • 13 Jul 2023

E-commerce and sustainability: consumer demands, business responses

Yocabe professional guides • 10 Jun 2023

E-commerce research guide: businesses and consumers faced with the trust of e-shopping

Yocabe professional guides • 8 Mar 2023

Returns in the e-commerce way: numbers, causes and solutions

Yocabe professional guides • 18 Feb 2022

Checklist: what to do before selling on marketplaces

Yocabe professional guides • 10 Jun 2025

Grow Your Brand on Amazon: The Complete Guide to Success

Yocabe professional guides • 25 Feb 2022

What is Amazon’s Buy Box and how to win it with our guide

Yocabe professional guides • 2 Dec 2022

Christmas guide: tips on how to optimize your brand presence

Yocabe professional guides • 17 Sep 2024

Selling on Zalando in 35 points: patterns, strategies and data

Yocabe professional guides • 25 Feb 2022

Private sales sites: where to dispose of inventory and reach online users

Yocabe professional guides • 25 Feb 2022

Zalando vs. Amazon: the battle of online fashion in Europe

Yocabe professional guides • 21 Jul 2025

TikTok Shop: Strategies and practical examples for selling on the current marketplace

Yocabe professional guides • 9 Apr 2026

Guida Fashion & Beauty 2026: Analisi Comparativa di 17 Marketplace

La risorsa definitiva per brand fashion e beauty che vogliono crescere sui marketplace europei. Dati chiave aggiornati per ogni piattaforma: GMV, visitatori mensili, clienti attivi, AOV medio, target demografico e copertura geografica.